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fig. Pdigital marketing · 2022

Bizwebify A case study by Mayank Panchal

Digital Marketing & Web Solutions

A business-focused website showcasing Bizwebify's services, team, and client success - engineered for lead generation.

Bizwebify - Digital Marketing & Web Solutions: homepage screenshot of the digital marketing platform built by Mayank Panchal
Role
WordPress Developer
Client
Bizwebify
Year
2022
Category
Digital Marketing

Overview

Bizwebify is in the business of getting their clients leads, so their own site had to set the example. We built a high-conversion WordPress site with bespoke plugins powering the team, services, and case-study sections. Cloudflare keeps it fast worldwide; the CTA framework keeps it converting. Edit copy, swap heroes, or launch a campaign page - all without touching code.

Highlights

  1. 01

    High-conversion landing page framework

  2. 02

    Custom WordPress plugins for team and case studies

  3. 03

    Cloudflare CDN with global edge caching

  4. 04

    A/B-ready CTA components

fig. P.2system design

How it’s built.

Cloudflare serves the marketing site from the edge worldwide, WordPress with custom plugins stays the editorial origin, and the lead-capture path is the one route that always reaches the server.

fig. P.2 — architecture · bizwebify
WordPress behind a global CDN
01 · Client02 · Edge03 · Application04 · Plugins05 · Data06 · PlatformVisitorcampaign trafficMarketing teamElementor ProCloudflareedge cache · WAFWordPressoriginCustom pluginsteam · case studiesCTA frameworkA/B-ready formsMySQLcontent · leadsInbox / CRMlead routingManaged hostPHP · backups
  • Client
  • Edge / proxy
  • Service
  • Database
  • Third party
  • Platform
  • async

Flow · Page from the edge

Most visitors never reach the origin.

01 / 02

Design decisions

  1. 01Speed worldwide

    Edge-cache full pages on Cloudflare.

    A lead-generation site lives on first impressions; the edge makes every region fast without a bigger origin.

    Trade-off · Forms and anything personalised must bypass the cache explicitly.

  2. 02Plugins

    A few bespoke plugins instead of many off-the-shelf ones.

    Fewer moving parts, fewer security updates, and fields shaped exactly like the content.

    Trade-off · Features the team wants later are built, not installed.